The information about an individual that can
directly or indirectly distinguish or trace an individual’s identity, associate
or link an individual to private information, distinguish one person from
another, or could be used to re-identify anonymous data. Personal information may additionally include
IP addresses, business identification information such as title, company
business phone and address, etc., video surveillance images, and more. In the U.S., such information may be referred
to as ‘personally identifiable information (PII),’ in the EU as ‘personal data,’
and other variations depending on the country or government agency.
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Customer Information
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